Travel Distance Calculator

Friday, April 6, 2012

The Case for Client-Side Omniture Implementations for Mobile

Any client-side data (details you cannot discern from the HTTP headers of the request to gateway) that you want to capture in the future, like the device’s screen size, color depth, image support, etc. requires development and testing. Any tracking of your own page features, like popup layers or JavaScript controls on a custom video player, require development and testing. There comes a point of diminishing returns where it becomes more cost-effective to switch to the AppMeasurement library because the logic has already been thoroughly thought-through, developed, and tested across devices.

The decision to make that switch depends on your business requirements. Right now your requirements maybe simple and your apps consist of simple pages. If either get more complex you may require client-side code.


Server-side tracking gateway pros:

1) One central code base to upgrade or fix to correct all mweb and mobile app tracking issues at once.
2) Client-side code is minimized to avoid technical differences and limitations across thousands of mobile devices. If you do enhance the client-side code you’ll have to test that it works on all devices.
3) Client-side code is minimized, which reduces page load time.

Server-side tracking gateway cons:
1) Any user interactivity that does not result in them loading the next page is not tracked without installing client-side code to handle that interaction and make a call to the gateway. This means developing server-side logic that has to be tested across all mobile devices.
2) Server-side tracking typically doesn’t account for cookie concepts, like persisting values for use on later pages, or counting the page number of the user’s visit.
3) Testing the data of sever-to-server calls is difficult. Drew and Ajay are discussing exposing details of log files already dedicated to the SiteCatalyst calls. Adam needs this to validate installations and troubleshoot defects.


Data points/features that cannot be obtained/achieved without client-side code:
* You do not need the AppMeasurement libraries for these but the library does handle them out-of-the-box

Device details:
- screen size
- color depth
- audio/video support
- image support

App usage details:
- Installs
- Upgrades
- Launches
- Crashes
- App ID

User interactivity:
- Click map / heat map
- Any clicks that don’t go to a full page, including file downloads and exit links
- Form error details, such as which field contained an error (assuming that you don’t handle form validation server-side).
- Custom video or audio player controls
- Slideshow controls, carousel scrolling
- Cookie-based tracking, like counting the page number (useful for identifying entry pages), or persisting values for later pages.

37 comments:

Anonymous said...

Brushing your teeth twice per day with fluoride toothpaste and
flossing regularly can greatly reduce your chance of developing cavities and periodontitis.

Regular professional dental cleanings and exams can
also reduce your risk of these problems. Wash
your hands regularly during cold and flu season to reduce your risk of a sinus infection.


Also visit my web-site ... Dental Plans

Anonymous said...

Hurrah, thаt's what I was searching for, what a data! existing here at this blog, thanks admin of this website.

Feel free to surf to my blog post - Ex ZurüCk

Anonymous said...

Greаt beat ! I wish to apρrеntice even as you amend youг wеbsіte, hоw cаn i subscгibe foг a blog wеbѕitе?
The accοunt helped me a aрpliсablе deal.
I haԁ bеen tinу bit aсquainted
оf thіs your broаdcаst offered bгіght clеаr idea

Fеel free to ѵiѕit my wеb sіte:
HäMorrhoiden HomöOpathie

Anonymous said...

Hi to every one, the contents present at this website are genuinely awesome for people experience, well, keep up the good work fellows.


Look into my weblog; Green coffee bean extract for weight loss

Anonymous said...

It's an amazing post for all the online people; they will take advantage from it I am sure.

My weblog ... please click the following article

Anonymous said...

I blog frequently and I reаllу apprесiatе уour content.
This grеat article has truly peаkeԁ my іnterest.
I will book mark youг ѕіtе and keеp сhecking for new іnformation аbout
once а week. I opted in for your RSS fеed too.


Feel freе to visit my pаge ... click through the following Internet Site

Anonymous said...

I just like the valuable information you provide
to your articles. I will bookmark your weblog and take a look at again here
frequently. I am reasonably certain I'll learn many new stuff right right here! Best of luck for the next!

Here is my blog post :: make money from home

Anonymous said...

Oh my goodness! Amazing article dude! Thanks, However I am having issues with your RSS.
I don't understand the reason why I am unable to subscribe to it. Is there anybody having similar RSS issues? Anybody who knows the solution will you kindly respond? Thanx!!

my webpage - lady gaga born this way ball tour

Anonymous said...

I am actually thankful to the holder of this website who has
shared this fantastic post at here.

my page Newport Beach Massage

Anonymous said...

Very interesting details you have observed
, regards for posting . "It's the soul's duty to be loyal to its own desires. It must abandon itself to its master passion." by Rebecca West.


Here is my website :: Free Psn

Anonymous said...

Just desire to say your article is as amazing. The clearness in your post is simply great and i can assume you're an expert on this subject. Fine with your permission allow me to grab your feed to keep up to date with forthcoming post. Thanks a million and please continue the gratifying work.

Here is my web blog: estate planning San Diego

Anonymous said...

I'd like to find out more? I'd care to find out more
details.

Feel free to visit my weblog; medical school admissions consulting

Anonymous said...

Write more, thats all I have to say. Literally, it seems as though
you relied on the video to make your point. You definitely know what youre talking about,
why throw away your intelligence on just posting videos to
your site when you could be giving us something enlightening to read?


Also visit my blog; Http://Forum2.cpmpac.org/

Anonymous said...

It's an remarkable article for all the web viewers; they will get benefit from it I am sure.

my web page - medical school consultant

Anonymous said...

Hi! This is kind of off topic but I need some
advice from an established blog. Is it very hard to set up your own blog?
I'm not very techincal but I can figure things out pretty quick. I'm thinking about setting up
my own but I'm not sure where to begin. Do you have any ideas or suggestions? With thanks

Look into my homepage - incentria

Anonymous said...

I know this if off topic but I'm looking into starting my own blog and was curious what all is required to get setup? I'm assuming having a blog like yours would cost a pretty penny?
I'm not very internet savvy so I'm not 100% certain. Any suggestions or advice would be greatly appreciated.

Thank you

Here is my page :: youtube marketing made easy

Anonymous said...

Right away I am going away to do my breakfaѕt, afterward having mу breakfаst сoming yеt again to read further news.


Here is my web sіte: power rating Resistor

Anonymous said...

Amazing! Its really awesome piece of writing, I have got much
clear idea about from this article.

Feel free to visit my webpage sharecash downloader 2012

Anonymous said...

Hello to all, the contents existing at this website are really remarkable for people
knowledge, well, keep up the nice work fellows.

Check out my blog post genital warts condition

Anonymous said...

Тhat iѕ very fascinating, You're an excessively skilled blogger. I have joined your rss feed and look forward to looking for more of your magnificent post. Also, I have shared your site in my social networks

my web-site; chatroulette

Anonymous said...

Τhis ρiесe οf ωгiting ωill аssіst the іntеrnet viеωers fοr buіlԁing up new weblog or еνen
а blog from staгt tо end.



Мy wеbsite ... Cellulite

Anonymous said...

You should take part in a contest for one of the greatest sites on the net.
I'm going to highly recommend this website!

Look at my site: Adult Sex Games

Anonymous said...

As the admin of this site іѕ workіng, no doubt very quiсkly it
will be famouѕ, ԁuе to itѕ quality contents.


Also visіt mу homeρage - wiki.hike.dsumin.ru

Anonymous said...

Excellent blog here! Also your site loads up fast!
What host are you using? Can I get your affiliate link to your host?
I wish my site loaded up as fast as yours lol

Here is my blog post - friendly Costa Mesa chiropractor

Anonymous said...

I was suggested this blog by my cousin. I am not sure whether this post
is written by him as no one else know such detailed about my difficulty.
You're amazing! Thanks!

Feel free to surf to my site: resilion.be

Anonymous said...

Thank you for sharing your thoughts. I truly appreciate your efforts
and I will be waiting for your further write ups thank you once again.


Have a look at my web page: our best San Diego video firm

Anonymous said...

Fine way of telling, and good piece of writing to take information regarding
my presentation subject, which i am going to deliver in university.


my site sad Newport Beach acupuncture

Anonymous said...

I'm more than happy to find this site. I want to to thank you for ones time just for this wonderful read!! I definitely savored every little bit of it and I have you saved to fav to look at new stuff in your blog. I wanted to tell you, I bookmarked Blogger: Analytics By Adam at Reddit so my coworkers can read it too. Could I also share a suggestion. Purchasing terrific video marketing could well be extremely challenging. I find it most beneficial to speak with a a San Diego Probate Lawyers. Our crew of San Diego Bankruptcy Lawyers are right here to assist with all of your legal necessities.

Look at my page; San Diego Bankruptcy Lawyer

Anonymous said...

As the admin of this web page is working, no
doubt very rapidly it will be renowned, due to its quality
contents.

My web site; Virta pay

Anonymous said...

I'm excited to uncover this website. I need to to thank you for your time for this particularly fantastic read!! I definitely really liked every bit of it and i also have you book marked to check out new things in your blog. I wanted to share with you that, I bookmarked Blogger: Analytics By Adam at Buzzfeed so my coworkers will see it also. Could I also reveal a suggestion. Buying fantastic video marketing can also be extremely difficult. I find it most worthwhile to talk with a a Bankruptcy Lawyer San Diego. Our team of San Diego Bankruptcy Attorneys are right here to help you with all your legal needs.

Look at my blog Top San Diego Estate Planning Attorneys

Anonymous said...

Thank you, I have just been searching for information approximately this subject for a while and yours is the greatest
I've found out so far. But, what in regards to the conclusion? Are you sure in regards to the supply?

My web-site ... Author's external
home page...

Anonymous said...

Does your ѕitе have a contact pаge?
Ι'm having a tough time locating it but, I'd lіκe to shoot уou an emaіl.
I've got some suggestions for your blog you might be interested in hearing. Either way, great blog and I look forward to seeing it improve over time.

My web site Bauchmuskeltraining (http://social.zarya-chern.ru)

Anonymous said...

Useful info. Fortunate mе I ԁiscovered your web site bу accident, аnԁ I am
stunned why this accident did nοt сame аbout іn advance!
ӏ bookmarked іt.

My ωeb blog - Sixpack

Anonymous said...

Howdy, i read your blog occasionally and i own a
similar one and i was just wondering if you
get a lot of spam comments? If so how do you reduce it, any plugin or anything you can suggest?

I get so much lately it's driving me insane so any support is very much appreciated.

my web site ... Replica Rolex

Anonymous said...

Ηеllo frienԁs, good piece of ωriting and
niсe arguments сommentеԁ here, I am
actuаlly enϳoуing by theѕe.

Alѕo visit my hοmepаge BauchmuskelüBungen (Vintagesexpics.Com)

Anonymous said...

Amazing! Its in fact amazing paragraph, I have
got much clear idea regarding from this paragraph.

my blog ... cheap rolex watches

Anonymous said...

Quality content is the important to attract the people to go to see the website, that's what this site is providing.

Stop by my homepage: replicas